The main objective of this unique role within Rentman is to maximize the market impact of new product releases and our current products. You make sure customers and colleagues understand new products and features and the value it adds for our customers. You develop the best go-to-market strategy, own and manage the positioning and messaging of all product launches and get team efforts aligned.

You know our competitors like the back of your hand. And you know our customers and what they need better than they do. With this knowledge, you help develop and present our product’s value proposition. You back up strategic insights with market evidence and use that to develop positioning and messaging that resonates with customers and empowers our sales team to be successful. You are the glue that binds the product strategy to the tactics needed for success in sales and marketing.

You will join our international marketing team of 5, located in the Utrecht office, and work closely together with the product team. We look for people that are result-driven, innovative, and great team players. We aim to work smart, creative, and with great collaboration to build a platform that our customers love.